Green-Go Organic Cactus Water is a labor of love. It has to be. After spending time in the beverage industry and seeing its challenges up close, I always said anyone who wanted to start a beverage company would have to be kind of crazy. That was before I was introduced to “Nopalitos,” the edible paddles from the Nopal “prickly pear” cactus that are packed with all kinds of goodness. So, crazy or not, I decided to create my kind of beverage company—one that is fun and can potentially provide some helpful benefits.
It all started when my mom asked me to come back home to Napa Valley, California, to start an organic family farm. A worker suggested we harvest the paddles growing wild on our farm because of their popularity with the Hispanic market. I started eating a paddle a day and the severe eczema that plagued me my whole life started to clear up! After that I spent hours upon hours researching this nutritional marvel and was moved by the many studies and articles about its benefits.
I also spent hours skinning the cactus paddles—with the scars to prove it—and started selling them at local farmers markets. People went bonkers for them and I heard story after story about how eating the paddles helped them. Many of my customers were juicing them and the idea of starting a beverage company started to blossom.
So, that’s how we got started, and there are two other important things to know about Green-Go. One is, Chad, who is the main man in my life and the avatar for our cactus water. When I imagined my brand, I had always envisioned a modern James Dean kind of cactus dude. Chad’s name came organically to me one day and I couldn’t get it out of my head! Now he’s come to life as a super laid back and chill ambassador who is extremely social, loves to party and tell people about the benefits of cactus water. He just happens to be green and very spikey!
The other thing to know is that I usually don’t look as glamorous as this “pageant” photo of me! Most of the time you’ll find me in overalls and a trucker’s hat. We still farm although these days we sow lavender to keep the honeybees happy, and milkweed which endangered Monarch butterflies love. And, of course, Chad and I keep busy getting the word out about Green-Go Organic Cactus Water!
I can’t wait to hear your feedback!